New PS5 Ad Could Mean Release Date and Price Are About to Be Announced

The first live-action PS5 ad suggests that Sony is preparing to finally unveil the price and release date of its next-gen console!

PS5 Console Design
Photo: Sony

The first live-action PlayStation 5 ad has arrived on the PlayStation Blog. It’s teaser that foreshadows the epic adventures players will be able to embark on when the PS5 launches later this year.

You can check it out below:

“You’ll see the new console’s features come to life through a young woman’s eyes and her movements,” Mary Yee, VP of global marketing at Sony Interactive Entertainment, said of the commercial in the blog post. “It starts as she walks across a frozen lake, feeling the crack of ice at her feet. As the character senses danger, the sudden explosive reveal of the kraken from the icy surface showcases the haptic feedback sensation you can feel from DualSense wireless controller for the PS5 console.” 

Yee also explained how the teaser highlighted the PS5’s use of 3D audio to create a more immersive experience for the player.

“Sound then comes from all directions as the central character reacts to everything she hears – whether it’s coming from the front, the side, above, or from behind her – showcasing the PS5 console’s Tempest 3D AudioTech. Closing out the spot – as the central character draws her bow – the tension of her bowstring is a sensation you’ll also feel, made possible through the DualSense wireless controller’s adaptive triggers.”

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While no actual gameplay footage from any upcoming PS5 games is shown in the ad, its impending release across different markets could mean that Sony is preparing to announce the release date and price of the new console. Only a few months from its Holiday 2020 release window, it makes sense that Sony would be planning to ramp up its marketing very soon.

A major selling point for the PS5 will undoubtedly be its price. Both analysts and the rumor mill have suggested that the standard PS5 will launch at $499 while the disc-less Digital Edition will cost $399. One analyst also predicts that the PS5 consoles will launch on Nov. 13. But this is still all guesswork.

As far as the design of the console itself goes, the new Sony console is unlike any PlayStation consoles that have come before it in terms of design. The PS5 has a white shell — a first for PlayStation — with black insides and blue lighting. The console also boasts a curved design, which greatly differs from the Xbox Series X‘s more blocky appearance. Before you ask, yes, the PS5 can both stand and lie flat, so you can set it up based on your needs and space.

“The PS5 gameplay experience will be the same, so the choice is all yours,” said Sony in a blog post. “While there are some slight differences in the look of each model, for the overall design, we wanted to deliver a console that’s bold, stunning, and unlike any previous generation of PlayStation.”

Both consoles will have USB and USB-C ports in the front and come with quite a few interesting peripherals, which were also unveiled during the presentation. There’s an HD Camera, a charging station for two controllers, a headset that supports 3D audio, and a media remote with a built-in microphone.

Sony previously unveiled the specs for the console, boasting about the powerful SSD that many developers and industry insiders have said will revolutionize the way we play. The component is allegedly so fast that it will virtually eliminate load times and allow developers to create even more immersive worlds with little buffer between one area and the next.

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If you haven’t seen them already, here’s a breakdown of the major PS5 specs you need to know about:

PlayStation 5 Specs

In our analysis of both consoles’ specs, we determined that the Xbox Series X is slightly more powerful than the PS5. But when it comes to the battle of aesthetics, we dare say that PS5 is the more eye-pleasing next-gen console. This will surely be a debate fans on both sides will have for the coming months.

If it’s the games you’re interested in, the PS5 has a pretty impressive lineup of exclusives so far. The roster includes Marvel’s Spider-Man: Miles MoralesHorizon Forbidden West, Ratchet & Clank: Rift Apart, and the Demon’s Souls remake. We have a full list of the confirmed games coming to PS5.

We’ll keep you updated as we learn more about Sony’s next-gen console.