It used to be that you’d actually have to sit through a boring-old football game to watch the latest TV and movie trailers. Now studios, streamers, and networks have the option of releasing their newest spots online in addition to spending $3 to 5 million for some Super Bowl time.
Gathered here are the latest trailers that premiered during Super Bowl LIV featuring the San Francisco 49ers vs. the Kansas City Chiefs. Some were made available prior to the game whiles others popped up only during one of the game’s many commercial break. Either way, all of them will make their way online at some point.
Fast & Furious 9
The first Fast & Furious 9 trailer was made available on the Friday before the Super Bowl. And thank goodness it was as there is a lot to process here. There is the usual Fast tomfoolery of course with car (and stealth jet) chases and John Cena joining the cast as Dom’s brother. But more importantly there is the hallowed return of Han!
Sonic the Hedgehog
What do you think cost more: the belated CGI changes that Paramount made to its beloved hedgehog to make him look less freakish or the placement of this Super Bowl ad? Neither could have been cheap. But it looks like they may have at least got their money’s worth on this one with some famous athletes assuring us that it’s all about the rings before revealing some new footage.
Amazon Prime has gone all out for its Nazi-hunting prestige series, Hunters. After opening up the checkbook for both Jordan Peele and Al Pacino’s involvement, the streamer is doling out even more money to secure a Super Bowl spot. Above is the extended version with an abridged portion airing during the big game.
A Quiet Place II
A Quiet Place II‘s first teaser packs quite a lot into its short 30-second runtime. Not only do we get to see a flashback to before the end of the world (featuring John Krasinski) but we also get a sense of what Evelyn Abbott (Emily Blunt) is up to in the present.
Every new look Disney has provided at its live-action Mulan has been more lush and beautiful than the one before. But the massive studio may have outdone itself with this brief, yet impactful Super Bowl ad.
The Spongebob Movie: Sponge on the Run
It’s always nice when Super Bowl trailers call out just how much money is being spent on them within the trailer itself. The Spongebob Movie: Sponge on the Run teaser makes it clear that each and every of its 30 seconds must count and then goes a long way towards making sure they do. Though they could have just spent the whole 30 seconds on Tumbleweed Keanu Reeves.
Rick and Morty
Rick and Morty season 4 aired the first half of its episodes last year and is set to air the rest at some point this year. So a big Super Bowl trailer for the back half certainly wasn’t out of the question. But this isn’t quite a trailer. Instead Rick and Morty are teaming with Pringles for this creepy 30-second spot
The Invisible Man
Blumhouse’s remake of The Invisible Man takes a decidedly different approach, and it’s not that far off, touting a Feb. 28 opening. Here’s the official synopsis of the film, courtesy of Universal:
“What you can’t see can hurt you. Emmy winner Elisabeth Moss (Us, Hulu’s The Handmaid’s Tale) stars in a terrifying modern tale of obsession inspired by Universal’s classic monster character. Trapped in a violent, controlling relationship with a wealthy and brilliant scientist, Cecilia Kass (Moss) escapes in the dead of night and disappears into hiding, aided by her sister (Harriet Dyer, NBC’s The InBetween), their childhood friend (Aldis Hodge, Straight Outta Compton) and his teenage daughter (Storm Reid, HBO’s Euphoria).
But when Cecilia’s abusive ex (Oliver Jackson-Cohen, Netflix’s The Haunting of Hill House) commits suicide and leaves her a generous portion of his vast fortune, Cecilia suspects his death was a hoax. As a series of eerie coincidences turns lethal, threatening the lives of those she loves, Cecilia’s sanity begins to unravel as she desperately tries to prove that she is being hunted by someone nobody can see.”
Top Gun: Maverick
“After more than thirty years of service as one of the Navy’s top aviators, Pete “Maverick” Mitchell (Tom Cruise) is where he belongs, pushing the envelope as a courageous test pilot and dodging the advancement in rank that would ground him. When he finds himself training a detachment of Top Gun graduates for a specialized mission the likes of which no living pilot has ever seen, Maverick encounters Lt. Bradley Bradshaw (Miles Teller), call sign: “Rooster,” the son of Maverick’s late friend and Radar Intercept Officer Lt. Nick Bradshaw, aka “Goose”. Facing an uncertain future and confronting the ghosts of his past, Maverick is drawn into a confrontation with his own deepest fears, culminating in a mission that demands the ultimate sacrifice from those who will be chosen to fly it.”
Marvel’s Black Widow prequel got another look during this year’s Super Bowl. There’s plenty of Black Widow action to be found here but just as important are the combined efforts of Florence Pugh and David Harbour as Yelena Belova and Alexei Shostakov respectively. Black Widow arrives on May 1 and is Marvel’s first phase 4 film follwoing the events of Avengers: Endgame.
James Bond: No Time to Die
The new James Bond movie, No Time to Die looks poised to make us all forgive and forget Spectre.
Minions: The Rise of Gru
Can’t have a enormous media event without some Minions! Minions: The Rise of Gru premiered its first teaser trailer during the Super Bowl. The first full trailer is expected to arrive on February 5.
Disney+ Marvel Shows
Well here is a fun surprise! Well into the 4th quarter of this year’s Super Bowl, Disney+ unveiled a short teaser featuring clips from many of their upcoming Marvel TV series. This clip includes:
– Falcon throwing Captain America’s shield, some arial action, and Bucky pulling a gun on Helmut Zemo in The Falcon and the Winter Soldier.
– Wanda Maximoff and The Vision experiencing many visions of TV’s past in WandaVision.
– And just the slightest bit of Loki from Loki for good measure.