Josh Schwartz on Chuck season 3

News Simon Brew 21 May 2009 - 07:00

What was it that saved Chuck from the axe, and what can we expect from the next season?

Now that, at last, Chuck has got a third season commission, the attention turns to just how the show will pick up from the potentially major changes introduced at the end of the second. With that in mind, the show's executive producer Josh Schwartz has been talking to Spoiler TV about what the reduced episode count and lower budget is likely to mean for the show.

Talking specifically about the cuts, he says, "I don't think the look of the show is going to change. We might have certain episodes where Chuck's mission is such that we don't get the opportunity to go to the Buy More [as much]."

He also reveals that he is planning for Anna to return to the show, and when talking about the fact that Chuck's not going to start its third run until after the Winter Olympics next year, he said, "It was really a tough choice that the network faced: Put us on Friday or [hold us until] midseason. I really believe Chuck is the little show that could. Our fans are clearly passionate, clearly loyal, and hopefully all we'll do is get them more and more [excited] for our return."

It seems that the hard work is only just beginning!

Meanwhile, it's been revealed that the show could have quite literally been saved by a tie-in with Subway. Fans had campaigned to save the show by buying Subway sandwiches, although quite how significant that could have been passed many of us by when the news of the re-commission came through.

It turns out that, according to the New York Times, "The special sponsorship with Subway is enabling NBC to bring back the series, executives said, in a deal they described as made possible by a decision to go to advertisers earlier than usual in what NBC called the 'infront', to ask for ideas about interweaving brands into shows."

The article continues that "It is no great leap to believe [Sarah] could be selling Subway sandwiches next season. An NBC executive said discussions have been under way about the specifics of the tie-in." Josh Schwartz himself says, "I don't know the full details of the Subway integration yet. I know it will be significant."

Yep: without that one single Subway deal, it could well be that Chuck would have been toast. How's that for a sign of the times?

Spoiler TV

New York Times

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